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First Principles

A newsletter for founders who challenge assumptions, rethink the defaults, and build with conviction from day one.

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No clichés, no fluff—just smarter ways to build.

We know "first principles thinking" gets thrown around as VC jargon—but here, it’s more than a buzzword.

We designed this newsletter for founders and early teams who challenge the status quo and build with conviction.

Each week, we’ll share insights from founders who’ve been in the trenches—candid stories of what went wrong, how they course-corrected, and tactical lessons you can actually apply.

Whether you’re chasing product-market fit or scaling fast, we’re here to help you think deeper, move faster, and build something enduring.

Ready to apply this way of thinking to your own startup? Subscribe today.

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Hard-won lessons, unvarnished truths and curated resources—delivered straight to your inbox.

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New issues of our weekly newsletter

Designed to make you rethink a problem from the ground-up, each issue will leave you with the relevant experience you need to build better products.

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Best-in-class video content

"Watch our new series "How I Screwed This Up," where founders share candid stories on the parts of company building they botched (that they can laugh at now)

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Exclusive insights from events

The wisdom that’s usually kept behind closed doors. Hear raw and vulnerable testimonies from founders like Notion’s Ivan Zhao and Clay’s Kareem Amin.

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