Previously, adding a single new hire to their HCM after extending an offer took around 15 minutes—someone on the Barry’s People & Culture team had to hop between systems to input all the employee’s data. Now, thanks to Rippling’s connected ATS and onboarding flows, “it’s about three to five minutes, depending on if they’re a dual role,” Vanessa said.

Vanessa Sarne

Sr. Director, Employee Relations

Before Rippling, reporting on retention was basically inaccurate and manual. We could only make manual spreadsheet reports and filter out the transfers versus true terminated employees. Now we can just update their entity in Rippling and keep that data.

Go-to Apps

Onboarding

Reporting

Scheduling

Offboarding is equally streamlined. Rather than manually sending emails, documents, and exit surveys, Barry’s now uses automated workflows that handle notifications and documentation as soon as a manager inputs a termination date.

With 50+ US locations under different EINs—and employees who regularly transfer between studios—Barry’s needed software that could handle complex entity changes without forcing “terminate-and-rehire” workarounds. “We have a high influx of status changes; for example, when people move locations or are promoted,” Vanessa explained. “We wanted a platform that was flexible enough to accommodate that.” In Rippling, all of Barry’s location and entity changes happen in one place, with no need to terminate and rehire. Now, Barry’s can keep its employee retention data rather than lose employees in the system every time they switch studios. The time to manage transfers has also gone from a 10–15 minute process to as little as three minutes.

“It's a massive time-saver,” Vanessa said.

Barry’s went live with Rippling in October 2024 and, according to Vanessa, the team is just getting started. With over 8 planned studio launches in 2025, strong implementation support and technical capacity to handle custom use cases, like unique pay guidelines, were clues that Rippling is a partner that can scale with the company as it pursues ambitious growth goals.

Vanessa Sarne

Sr. Director, Employee Relations

We could see from our conversations that Rippling’s team was willing to partner with us. They helped us build what we needed for our instructors’ classes and bonuses in a Custom App. Implementation was really well-assisted, and the communication’s been great.

Go-to Apps

Onboarding

Reporting

Scheduling

Some of the key ways Barry’s plans to grow with Rippling include:

• Scaling new studio launches: “One of our biggest goals in 2025 is opening more US locations,” Vanessa said. “Now we have a system that’s ready to handle that.”
• Eyeing international growth: Barry’s currently operates across  15 countries, with plans for more international growth alongside a new strategic investment partner. While the company currently only uses Rippling for its US locations, that could change. “We also wanted something that, in the future, could support our international expansion,” Vanessa said. “Rippling has the flexibility to do that.”
• Expanding to more Rippling modules: Barry’s started with core products like Payroll, T&A, Scheduling, and Benefits Administration, but they’re excited to use more features in 2025. “We are only in phase one,” Vanessa said. “Starting this quarter, we want to really dive into Performance Management, Headcount and Compensation Planning, Goals, and then also the advanced surveys.”
• Continuing to streamline compliance: With growth comes complexity—especially across multiple states and localities. Barry’s has already seen big improvements in administering PTO policies and offboarding. “It’s been huge for us in terms of compliance,” Vanessa said. “We can release new state supplement notices or handbooks in one click, and hundreds of employees can sign right in Rippling within a day.”

Looking ahead, Vanessa sees Rippling as a critical enabler for Barry’s next stage of growth—without adding more administrative burdens to the People & Culture team. 

“We still have more we want to do, but so far, everyone in P&C (People & Culture) loves Rippling,” she said. “When I reach out to them, everyone just speaks so highly of it.”